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The Lewis & Rose Interiors

Redesigned Website Reflects Lewis & Rose Interiors’ Signature Style and Strengthens Its Digital Presence

Lewis & Rose Interiors is an award-winning, full-service residential interior design firm specializing in remodels, furnishings, and new construction. As the firm continued to grow its client base and expand its portfolio across North Texas and beyond, it needed a unified digital presence that clearly communicated its distinctive design approach—sophisticated yet approachable, refined yet full of personality.

Building on its strong reputation and recognizable aesthetic, the website redesign focused on streamlining content, enhancing the user experience, and showcasing the firm’s process and portfolio in a way that felt welcoming rather than intimidating. The result positions Lewis & Rose Interiors as a trusted design partner, presenting high-end interiors through a warm, organized, and stress-free digital experience that reflects how the firm works with clients in real life.

Responsive interior design website on multiple devices

Services Utilized

Features

Results

About Lewis & Rose Interiors

Founded in 2015 by Brett Nicole Seidl, Lewis & Rose Interiors is an award-winning, full-service residential interior design firm based in Frisco, Texas. The studio specializes in remodels, furnishings, and new construction, serving clients across DFW, Cedar Creek Lake, and beyond.

Known for designing at the intersection of sophisticated and personality-driven, Lewis & Rose Interiors creates spaces that feel elevated yet approachable. With a signature blend of refined design, thoughtful details, and a genuinely human process, the firm has earned national recognition and has been featured in publications such as Architectural Digest, Luxe Interiors, DHome Magazine, and Spectacular Women of Architecture and Design.

Situation: A Distinctive Design Philosophy Needed a Digital Experience to Match

As Lewis & Rose Interiors continued to grow its reputation and client base, the website needed to reflect more than just beautiful spaces—it needed to communicate the firm’s personality, values, and streamlined approach. Interior design can feel intimidating to many clients, and the challenge was to create a digital experience that felt welcoming, clear, and stress-free from the first interaction.

With multiple services, a highly visual portfolio, and a strong brand voice, the existing digital structure needed refinement to better guide visitors, explain the process, and set clear expectations. Internally, the team also required a site that could scale with their growing body of work and content without adding complexity.

Solution: A Website Redesign That Balances Style, Clarity, and Personality

The website redesign focused on creating a warm, modern, and intuitive digital experience that mirrors how Lewis & Rose Interiors works in real life—organized, approachable, and detail-driven. Clean layouts, strong photography, and conversational copy were used to showcase the firm’s aesthetic while clearly outlining services, process, and next steps.

Navigation was streamlined to help visitors easily explore design services, understand what to expect, and feel confident reaching out. The redesigned site brings together portfolio imagery, client testimonials, and brand storytelling into a cohesive experience that feels both elevated and inviting.

The result is a polished yet personable digital presence that reinforces Lewis & Rose Interiors’ position as a trusted design partner—one that delivers high-end interiors without the stress or intimidation often associated with luxury design.

Before

Modern interior design website displayed on a laptop

After

Modern interior design website displayed on a laptop

Clients experienced a noticeably smoother and more intuitive website, with clearer navigation, easier access to services, and a more inspiring presentation of projects and design philosophy. Shortly after launch, the site saw stronger engagement, as visitors spent more time exploring the portfolio and learning about the design process.

Internally, the redesigned website gave the Lewis & Rose Interiors team a more organized and scalable platform to manage projects, content, and inquiries. Streamlined workflows reduced friction behind the scenes, allowing the team to focus more on creative work and client experience.

Beyond performance improvements, the project helped bring greater clarity and alignment to how the firm presents itself online. The updated site sets clear expectations, reduces confusion for prospective clients, and encourages more informed inquiries—positioning Lewis & Rose Interiors as a trusted, approachable partner for high-end residential design.

Feedback from Static Solutions emphasized the impact of these changes:

Qhr Solutions work has made our website much more accessible and easy to navigate for our customers, leading to fewer questions that can easily be resolved on the website. The results have been meeting expectations, and we are excited to see where this marketing push will take us. Additionally, the team has been great—they have made the process stress-free for people like us who have no experience creating a website.

Modern interior design website displayed on a laptop
“Lewis & Rose Interiors website on tablet and mobile”

The website now serves as a modern, user-centric platform that bridges Static Solutions’ rich legacy with its innovative approach to delivering industry-leading static control solutions.

Qhr Solutions is a web design and digital marketing agency that partners with businesses across a wide range of industries to strengthen their online presence, attract higher-quality leads, and improve overall marketing performance. Our approach goes beyond simply increasing website traffic—we focus on bringing in the right visitors who are most likely to engage and convert.

We design and market websites with a clear understanding of niche audiences, decision-makers, and customer intent. Whether it’s web design, SEO, or digital marketing, we help businesses communicate their products and services clearly, even when the offering is complex or technical.

By working closely with in-house marketing and sales teams, we create websites and campaigns that support lead generation and long-term business growth. Our goal is to deliver digital solutions that drive real results, not just impressions.

Schedule a call with Qhr Solutions to see how we can help your business grow.

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