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Seven Grams Caffe

Redesigned Website Elevates Customer Experience and Showcases Seven Grams’ Offerings

Seven Grams Caffe is an independent coffee roastery and bakery, dedicated to serving the perfect espresso, fresh-baked cookies, cakes, breads, and other delectable treats. As the business grew its offerings and online presence, it needed a website that clearly communicated the quality of its coffee, the freshness of its baked goods, and the passion behind the brand. Already known for artisanal products and a loyal local following, Seven Grams worked on a website redesign to streamline content, enhance the user experience, and make it easier for customers to explore products and place orders online.

“Seven Grams Caffé responsive website design”

Services Utilized

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Results

About Seven Grams

Seven Grams Caffe is an independent business specializing in roasting premium coffee and baking decadent, fresh-from-scratch treats. Every coffee bean is carefully selected and roasted to perfection, and every cookie, cake, and bread is hand-made with love using the finest ingredients. By focusing on quality, flavor, and a personal touch, Seven Grams delivers an experience that goes beyond ordinary coffee and baked goods.

Situation: An Online Presence That Didn’t Fully Showcase Quality

Before the redesign, the website struggled to fully convey the craftsmanship and care behind Seven Grams’ products. Customers had difficulty finding product details, understanding the variety of offerings, or placing online orders smoothly. The lack of a cohesive, easy-to-navigate site limited the brand’s ability to share its story and connect with a wider audience beyond the local community.

Solution: A Comprehensive Website Redesign to Highlight Quality and Simplicity

The redesign focused on creating a modern, user-friendly website that showcases Seven Grams’ coffee, baked goods, and brand story. Navigation was simplified, content was reorganized for clarity, and online ordering was made seamless. The new site allows customers to explore the full range of offerings, learn about the roasting and baking processes, and easily order their favorite products.

Before

Ecommerce website product display

After

Ecommerce website product display

Customers now enjoy a significantly improved online experience, with clear navigation, easy access to product details, and a smooth ordering process. Within the first quarter after launch, website traffic and engagement increased noticeably, while online orders became more efficient.

Internally, the redesign allowed Seven Grams to better manage content, update menus and baked goods offerings quickly, and focus on growth initiatives. The project also helped the leadership team organize key product information, streamline operations, and present a cohesive brand story online.

The improved website and streamlined workflows have enhanced customer satisfaction, with fewer questions about product availability and more engagement focused on coffee, baked goods, and brand experiences.

Feedback from Static Solutions emphasized the impact of these changes:

Qhr Solutions work has made our website much more accessible and easy to navigate for our customers, leading to fewer questions that can easily be resolved on the website. The results have been meeting expectations, and we are excited to see where this marketing push will take us. Additionally, the team has been great—they have made the process stress-free for people like us who have no experience creating a website.

Ecommerce website product display
“Seven Grams Caffé mobile cookie page”

The website now serves as a modern, user-centric platform that bridges Static Solutions’ rich legacy with its innovative approach to delivering industry-leading static control solutions.

Qhr Solutions is a web design and digital marketing agency that partners with businesses across a wide range of industries to strengthen their online presence, attract higher-quality leads, and improve overall marketing performance. Our approach goes beyond simply increasing website traffic—we focus on bringing in the right visitors who are most likely to engage and convert.

We design and market websites with a clear understanding of niche audiences, decision-makers, and customer intent. Whether it’s web design, SEO, or digital marketing, we help businesses communicate their products and services clearly, even when the offering is complex or technical.

By working closely with in-house marketing and sales teams, we create websites and campaigns that support lead generation and long-term business growth. Our goal is to deliver digital solutions that drive real results, not just impressions.

Schedule a call with Qhr Solutions to see how we can help your business grow.

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